On Point: the restaurant technology blog

Lisa Siddons

Writes guides, online help, and training content for SpeedLine POS users. An avid hiker and dancer, Lisa also enjoys learning new and exciting things.
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Recent Posts

Upselling at the Point of Sale

Posted by Lisa Siddons on Wed, Jan 16, 2019 @ 08:01 AM

Do you use upselling or suggestive selling in your business? Only sometimes? Does it depend on who takes the order? Your POS can help you develop a more systematic upselling approach to increase average ticket totals.Say you average 30 orders a day, and on-screen upselling prompts increase the average ticket total by even $1. That's $30 more per day, or over $10,000 per year! Clearly upselling customers can pay off.

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Topics: upselling, point of sale technology

4 Reasons to Update Your Delivery Zones

Posted by Lisa Siddons on Wed, Jul 19, 2017 @ 22:07 PM

If you’re like a lot of busy restaurant operators, your delivery zones may be “set it and forget it”—perhaps set up when your POS system was installed, but not reviewed since. If you do a lot of delivery business though, it’s worth revisiting your zone setup regularly.

Tweaking delivery zone settings doesn’t take long, and automating things like charges, taxes, and minimum order size can save you a lot of time and money in the long run.

Delivery zones help set accurate customer expectations around delivery times, and define delivery charges to recover costs.

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Topics: delivery, Delivery, delivery fees, delivery zones, Restaurant Management, restaurant management

Delivery Management: Pizza & Delivery POS Best Practices

Posted by Lisa Siddons on Thu, Jul 13, 2017 @ 07:07 AM

Is your delivery operation as efficient as it could be?

Trim delivery labor costs systematically with a point of sale system designed for pizza and delivery.

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Topics: delivery, Delivery, delivery fees, delivery zones, Restaurant Management, restaurant management

Customer of the Month: Supremo's Pizzeria

Posted by Lisa Siddons on Thu, Jun 01, 2017 @ 08:06 AM

Supremo’s Pizzeria founders Don and Gayle Speicher set out with the goal of providing top notch customer satisfaction while making the best product possible—Where Taste Reigns SUPREME™.

The Speichers’ son, Steve, has been integral to the success of the family business. Steve’s passion for pizza started in college when he began driving for Supremo’s Pizza. Today, he keeps his parents’ goals in mind, managing the North Hills location as well as the company’s digital marketing materials and revisions to the point of sale menu and coupons.

We caught up with Steve to find out more about Supremo’s Pizzeria and the impact the SpeedLine point of sale system has had in many different areas of their business.

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Topics: Delivery, Dine In, Enterprise, pizza POS, POS choice, restaurant POS, Restaurant POS Case Studies, Restaurant Technology, SpeedLine POS, SpeedLine users

From the Archives: Master Menus for Multi-Unit Restaurant Companies

Posted by Lisa Siddons on Wed, Mar 29, 2017 @ 09:03 AM

With most of the crew at the International Pizza Expo this week (visit SpeedLine at booth #421), we're featuring this article on master menus from the archives.

Many chains use master corporate menus to control food cost and brand consistency. By standardizing menu offerings, recipes, and portions, restaurant chains protect their margins, deliver a consistent product across multiple locations. This  streamlines IT operations.

Tastes can vary from one area to another. The leek-and-potato pizza that’s a hit in Oakland may not go over so well in Dallas. With regional differences in prices, coupons, and tastes, how do you put the concept of a corporate menu into practice?

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Topics: Customer Service, How-to, Industry Experts, Insights and Best Practices, pizza POS, point of sale, POS choice, Restaurant Management, restaurant management, restaurant marketing, restaurant POS, Restaurant Technology, SpeedLine Customers, SpeedLine user

Continuing Care: Does Your POS Vendor Offer After-Sale Services?

Posted by Lisa Siddons on Wed, Mar 08, 2017 @ 08:03 AM

Too often, we hear stories of POS vendors whose attention to service tails off shortly after the check is cut. This can leave restaurant owners scrambling to maintain their systems, and failing to get the most out of their technology investment.

If you’re shopping for a POS system or other restaurant technology, one of the important things to consider is what happens after the system is installed and paid for. Does the vendor offer ongoing support? Menu and setting management services? Online training materials? Aftermarket equipment options?

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Topics: aftermarket sales, Customer Service, Enterprise, How-to, Industry Experts, Insights and Best Practices, pizza POS, point of sale, POS choice, Restaurant Management, restaurant management, restaurant POS, Restaurant POS Case Studies, Restaurant Technology, restaurant technology, Services, SpeedLine Customers, SpeedLine user, support service, tech support

Get Noticed on Google: Tips for Using My Business

Posted by Lisa Siddons on Wed, Feb 08, 2017 @ 09:02 AM

Ever tried searching your business name? Besides a basic listing, what info appears? If there’s not much, you’re missing an opportunity to draw more customers to your store. A detailed business profile on Google can make your business easier to find, let hungry diners know what sets you apart, and give searchers additional information—like reviews, hours, and website links. It’s an essential part of a digital marketing strategy for both large and small businesses. And the best part: it’s free!

With more than half of Google searches conducted on mobile devices, Google now places more emphasis on displaying results based on the user’s location. Local search results are listed near the top of the search results, right under any paid ads, or in a sidebar with hours, so getting a placement there gives your business high visibility.

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Topics: Insights and Best Practices, Online Marketing, Restaurant Marketing, SEO

From the Archives: 3 Ways to Make it Right - Dealing with Customer Complaints

Posted by Lisa Siddons on Wed, Dec 28, 2016 @ 07:12 AM

It’s human nature: no matter how good the food and service, every restaurant will experience some complaints. What sets successful restaurants apart is how they handle them.

There is no question—customers who report a problem expect a quick answer. A fast and positive response can increase customer loyalty beyond what it was before the negative experience. But ignoring customer complaints can cost you customers. Not only the complainers, but potentially their friends (real and virtual), family, and anyone who reads their negative reviews online.  Check out these 3 tactics to dealing with customer complaints:

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Topics: BLAST training, customer complaints, customer loyalty, Customer Service, How-to, Industry Experts, Insights and Best Practices, Listening to your Customers, pizza POS, point of sale, POS choice, restaurant, Restaurant Management, restaurant management, restaurant POS, SpeedLine Customers, SpeedLine POS, SpeedLine user, Uncategorized

5 Ways Your POS can Help Prepare for the Holiday Rush

Posted by Lisa Siddons on Wed, Nov 30, 2016 @ 10:11 AM

The holiday season is upon us, and for most restaurants, that means an uptick in business over the next month. Hungry holiday shoppers create an opportunity to turn new guests into regulars. But the key is in the preparation. Rushed visitors won’t be impressed if their order is late or out of stock. Or if staff are harried and unfriendly.

Here are five ways you can use the tools in your point of sale system to take full advantage of the increased sales volume.

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Topics: Catering, Customer Service, food cost, food costs, How-to, Industry Experts, Insights and Best Practices, Inventory, Listening to your Customers, Online Ordering, online ordering, pizza POS, point of sale, POS choice, Restaurant Management, restaurant management, Restaurant Marketing, restaurant marketing, restaurant POS, restaurant technology, SpeedLine Customers, SpeedLine POS, SpeedLine user, Uncategorized

Six Ways to Automate Your Menu

Posted by Lisa Siddons on Wed, Nov 02, 2016 @ 07:11 AM

Whether you operate a single restaurant, or a large chain with regional differences, automating these key functions in your POS menu can improve your operation. It can increase order-taking speed and accuracy, simplify administration, and improve customer service.

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Topics: Customer Service, Enterprise, How-to, Industry Experts, Insights and Best Practices, menu management, menu pricing, pizza POS, Restaurant Management, restaurant management, restaurant POS, restaurant technology, SpeedLine Customers, SpeedLine POS

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