On Point: the restaurant technology blog

Restaurant Marketing: Write Menu Copy That Sells

Posted by Guest Contributor on Wed, Oct 19, 2016 @ 07:10 AM

How much thought do you put into writing menu copy? Do you have a distinct approach to the layout and menu descriptions? Or do you wing it, listing the ingredients after the name of each selection?

A great menu conveys the personality of your brand, and appeals to the imaginations of your guests. Hit the right note, and you’ll reap the rewards in increased sales.

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Topics: Dine In, Enterprise, How-to, Industry Experts, Insights and Best Practices, menu copy, menu descriptions, menu management, menu pricing, pizza POS, restaurant management, Restaurant Marketing, restaurant marketing, SpeedLine POS

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