In January 2018, Jeff Longo opened a second NYPD Pizza Orlando location in Hunter’s Creek. After years of not offering online ordering for his delivery and takeout customers, Longo decided that his new point of sale system would have to have that option.
Delivery customers place orders in a growing number of ways. While you may not accept orders via text or chat today, you probably receive orders regularly by phone and online—and perhaps through one or more third-party ordering services. Increasing the efficiency of your order entry process will help you win more delivery business—and increase delivery profit. Improving the speed and accuracy of order entry helps you reduce errors and shrink labor costs for deliveries up front.
Third-party online ordering services can be a great way to introduce your restaurant to new delivery customers. Many restaurants create partnerships with these companies for that express purpose.
A few weeks ago, we described online ordering as the “new front door” for many pizzerias. Your online ordering site is often a new customer’s first experience with your brand. That’s why it’s so critical that the ordering process be seamless from your customer’s point of view.
To your web-savvy customers, loading a slow online ordering website feels like walking up to a restaurant and seeing a long line. They won’t wait. They won’t order—they go somewhere else. For customers who find you online, the ordering site is your new front door.
While it may feel like you have less control over your customers’ first impressions online than you do in the store, that doesn’t have to be the case. Let’s take a look at a few things to look for in an online ordering provider to meet customer expectations and increase online sales.
From the 2018 Pizza International Expo, SpeedLine is pleased to announce a new online ordering service for SpeedLine customers. SpeedDine offers fast, affordable, and convenient online ordering that integrates directly with the SpeedLine POS.
A year and a half ago, Domenick Montanile, owner of Venezia’s New York Style Pizza, signed up with Chowly after reading about the integration with his SpeedLine POS in a POS Quick Tips newsletter. Third-party online ordering was gaining popularity with Venezia’s customers, but causing big operational challenges in the restaurants.
The last year brought about some big changes to the pizzeria industry, from increases in online ordering, to native mobile apps, robotic delivery, and third party delivery. In today’s post, we’ve collected the what we expect to be the hot pizzeria tech topics in 2018:
Based on statistics released in 2016, more than 80% of all internet users own a smartphone. These people are your current and potential customers, and you need to meet them where they are—on their smartphones.
Smartphone adoption rates are even higher for people between the ages of 18 and 49—more than 90%. Another study also revealed that this group spends 89% of their screen time using mobile apps, but only 11% on mobile browsers. The case for building a mobile app for any business is stronger now than ever before.
Online ordering is increasingly a necessity for delivery restaurants. According to a study by orderTalk, almost two thirds of Americans order meals online. But as online ordering has gained popularity, customer expectations have also increased.
Here is a look at how five pizza chains are tackling those expectations—and what makes them awesome.